All-electric MINI Countryman – Digital Experience

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DIGITAL EXPERIENCE

A DIGITAL QUANTUM LEAP.

Indulge your senses and enjoy an interplay of light, sound and feel, all optimised to match your mood. Transform every journey into an unforgettable digital experience. Welcome to the interactive future of MINI.

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At the heart of the digital centre is the iconic MINI Interaction Unit. The exquisite OLED display is powered by the new MINI Operating System 9 and allows you to communicate with your MINI Intelligent Personal Assistant simply by using your voice. Everything's in its place to get you even more connected and in control.

THE MINI EXPERIENCE MODES FOR INTENSELY MINI MOMENTS.

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Immerse yourself in different extraordinary worlds inside the all-electric MINI Countryman. Each mode follows its own creative design and sound palette. And with the Personal Mode, you can even use the MINI App to select your own images from your smartphone gallery for the background of the MINI Interaction Unit. So indulge and bring your interior to life.

YOUR MINI IN-CAR PERSONAL ASSISTANT.

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MINI INTELLIGENT PERSONAL ASSISTANT.

A full-featured voice assistant has found its way into the cockpit of the MINI models for the first time. The MINI Intelligent Personal Assistant can be activated using the greeting “Hey MINI” or by pressing the push-to-talk button on the steering wheel. Voice-controlled interaction on the circular OLED display takes the form of an animation featuring graphical elements, typography and an avatar. In terms of the display, drivers can choose between “MINI” – a stylised image of a MINI – and the new digital MINI assistant known as “Spike”.

The MINI Intelligent Personal Assistant operate key functions of your MINI, like the navigation, telephony, the radio or even control the temperature. Maybe there’s something you need to know about your journey. The weather. Or you have a special request. Even if it’s just for a little chat, or you want to hear a joke.

READY TO CONNECT.

Driving is a breeze when you have a digital companion as well as access to a host of intelligent connectivity features that come standard, at no extra cost, that offer convenience, safety and connectivity. And should you want to equip your MINI with even more digital services, you can upgrade anytime.

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MINI NAVIGATION.

The intelligent MINI Navigation system comes as standard and enables fast and dynamic route calculation based on precise real-time traffic data transmitted at short intervals. It gives you seamless navigation from departure to arrival – and it lets you schedule any event along the way. The colour scheme for the map graphics changes to match your MINI Experience Mode. And as the navigation maps are automatically updated to the latest available, it not only saves you time, but can help you reduce your energy consumption as well.

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TAP INTO THE MINI APP.

Get closer than ever to your MINI with the MINI App. Tap into a world of connections and convenience from anywhere and at any time using your smartphone. Its modern design, intuitive operation and extensive range of functions make it smooth to use enabling you to enjoy carefree mobility – anytime and anywhere.

Digital Key Plus.

You can now open your MINI just by getting closer to it. The optional Digital Key Plus uses ultra-wideband (UWB) technology with a high safety standard and works in just the same way as a traditional key fob. So if you are nearby, and your phone is in your pocket or a bag, it will unlock your MINI automatically – and then lock it again when you leave. Moreover, you can share the key with your family or friends via simple text message.

MINI CONNECTED+ UNLIMITED.

Elevate your MINI adventures with the MINI Connected Package. You can access an ever-growing range of exciting features and entertaining apps as well as music streaming and gaming.

You can also experience the navigation with a detailed 3D animation, traffic visualisation on the whole map, a close to reality lane guidance visualisaiton and augmented reality. Plus, there are two Intelligent Personal Assistants to choose from – both ready to make your every wish their command.

Remote software upgrade.

Keeping your MINI right up to date.

You can receive free over-the-air software updates and improvements for your MINI. And depending on the country, vehicle model, equipment and vehicle condition, you might even be eligible to receive additional new functions or functional improvements free of charge on regular basis.